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Privacy Policy

Privacy Policy

This Privacy Policy explains how Focus Frame processes personal data when you use the website, contact us, request a quote, book a studio session, or receive edited images through a private gallery. It also describes the main choices and rights available to you under applicable data protection law.

Terms of ServiceContact
Policy guidance

This summary highlights how to navigate the information provided in this policy.

Use of information
Handled under this policy framework
User rights
Requests and access options are described below
Support channel
Contact
User Rights

Your Rights

Depending on where you are located and how your data is processed, you may have rights to receive information about our processing, access your data, correct inaccurate details, request deletion, object to certain processing, or ask for restriction. In some cases, you may also have the right to receive a copy of data you provided in a structured format.

Available rights depend on the legal basis and the context of processing.
Requests

How to Make a Request

To protect privacy, we may need to verify your identity before acting on a request. We will review the request, respond within the period required by law, and explain if any part of the request cannot be fulfilled because of a legal exception or another valid reason.

Requests are handled after we confirm identity and scope.
Data Retention

Data Retention

We keep personal data only for as long as needed for the relevant purpose, including booking administration, project delivery, accounting, dispute handling, and legal compliance. When data is no longer required, we delete it or anonymize it where feasible. Some records may be retained for a longer period if law, tax rules, or a legitimate business need requires it.

Retention depends on the purpose, legal duties, and practical recordkeeping needs.
Policy Updates

Policy Changes

If we make material changes, we will update the policy text on the website and may provide additional notice where appropriate. The date of the latest revision should be reviewed periodically, as continued use of the website after an update means the revised policy applies to the extent permitted by law.

We may revise this policy when our practices or legal duties change.
GDPR
EU framework

GDPR Basis for Processing

Where the GDPR applies, we process personal data on a lawful basis such as performance of a contract, compliance with legal obligations, legitimate interests, or consent where consent is required. The relevant basis depends on the context, including inquiries, bookings, studio administration, gallery delivery, and website operation.

If you are in the European Economic Area, the GDPR may apply to our processing of your personal data.

Reference framework
Regulation
General Data Protection Regulation (GDPR) - EUR-Lex
Supervisory Authority
Integritetsskyddsmyndigheten (IMY)
This section is intended for individuals protected by the GDPR.
GDPR aware

GDPR Rights

Where applicable, you may have rights to access, rectify, erase, restrict, or object to processing, and to request data portability. You may also withdraw consent where processing is based on consent. These rights are not absolute and may be limited by legal obligations, contractual needs, or other lawful grounds.

GDPR rights are available only where the regulation applies.
01

Personal Data We Collect

We may process contact details, booking information, project details, reference materials, shot lists, payment-related records, communication content, and technical data such as device and usage information. Where a client submits product information or image references, we process that material to plan and deliver the requested photography service.

The categories collected depend on booking, studio, and gallery interactions.
02

How We Collect Data

We receive data directly from you when you submit an inquiry, book a consultation, share product details, approve a shot list, or communicate with us about a session. We also collect limited technical data through the website and private gallery tools, and we may receive payment or delivery-related information from service providers involved in the transaction.

Information comes mainly from direct dealings and normal website use.
03

Cookies We Use

We may use essential cookies to support site operation, preference cookies to remember basic settings, and analytics cookies to understand how the site is used. Private gallery or session-related tools may also use cookies or similar technologies to maintain access and improve stability. We do not use cookies for purposes beyond those described in this policy without a lawful basis where required.

Cookie use is limited to standard website functions and measurement.
04

Cookie Controls

You can manage cookies through your browser settings and, where available, through the cookie controls shown on the website. Essential cookies may be needed for basic site functions, while other cookies can usually be declined or removed. If you disable certain cookies, some features such as form handling or gallery access may not work as intended.

Browser settings and consent tools may limit non-essential cookies.
01 · Purpose

How We Use Data

We use personal data to respond to inquiries, assess project scope, prepare quotes, plan product counts and shot lists, schedule appointments, manage studio sessions, review proofs, deliver edited files, process payments, maintain records, operate the website, and meet legal or accounting obligations. We may also use limited data to improve service administration and to communicate about a booking or delivery.

Processing is limited to the operational needs of the studio.
02 · Sharing

Service Providers and Partners

We may share personal data with trusted service providers that help us operate the website, manage bookings, process payments, host private galleries, store files, or support communications. These parties are expected to handle data under appropriate confidentiality and security obligations and to use it only for the services they provide to us.

Service providers receive only the data needed for their role.
03 · Legal basis

Legal Disclosures

We may disclose personal data to public authorities, courts, or other parties when required to comply with law, respond to lawful requests, protect our rights, or address security or fraud concerns. We may also share information where necessary to establish, exercise, or defend legal claims.

Disclosure may occur when law or a valid order requires it.

Contact Information

Privacy email
[email protected]
Privacy phone
+46 70 920 11 84
Postal address
Kustvägen 50, 31260 Mellbystrand
Privacy contact
Use the contact details below for privacy questions and requests.
Contact Page